Friday, November 22, 2013

How to find the most popular keywords ?

Search engine visibility , it is important that the online store can be found in the content of keywords that will bring praise of customers. Finding the right keywords selection is anyways not at all easy. How do I know what keywords are popular ? Which one is the more popular of the two words of the same style from the word ? A lot can be inferred already , of course, common sense . Such words , which are colloquially common, are also common search terms . Every thing is not as simple as that , and luckily there are tools to help to facilitate the selection of the right keywords .

Google Insights for Search tool allows you to compare two or more of the search terms to one another and to see the popularity of the search terms the differences . Below is a screen capture tool.

When you compare the popularity of keywords , remember the following:

    1. select a country, unless you work internationally
    2. The tool is showing keyword volume figures are in relation to each other. They are therefore not absolute search volumes . You can not , therefore, to compare the two different time of searches on each other.

You can find search statistics at the bottom of the geographical search volume , and collates the search with the words of the same style with the most popular and fastest- rising searches .

When you consider , for example , in the form of e- content for a particular word should be used , use the tool to your advantage and you will find the keywords will bring the most visitors . Determining the best keywords , there are other ways , and the subsequent post about it more .

What is search engine optimization in 2013 ?

What is search engine optimization in 2013 ?
Search engine optimization has been a couple of years a clear change. Previously, the search engine optimization things were changing in such a way that the search engines we behave like we wanted to. Now, the most important search engine optimization is to create things that customers want to see and experience. Search engine optimization means in 2013, more and more good content production site and the dissemination of good content across multiple channels .

Site technical corrections are no longer enough good investments to achieve the search engine. Technically, fully optimized site does not collect any visitors from Google if the content does not match the customer 's desire . So are the days when perfectly optimized page meant only titles, meta tags, and the code. Technical issues continue to affect the course , but an ever greater proportion has risen to a high quality content . Good content often means finding a new perspective on their own property and their own competitive advantage in the search for the online world. But who is responsible for this ?

Many companies have woken up to the fact that the optimization of the responsibility is shifted to the webmaster little by little technical content creators and editors . This sphere are often thrown into the communication and management direction. Responsibility for the good results of investments is now all - but often is not anyone . Who is ultimately responsible for optimizing and developing the content ? Communications , marketing, web sites of the area's own editors or online team ? The question is not the correct answer, but if the liability is not clearly defined , optimization is often omitted .

The site should be at least one person who is responsible for implementation of the strategy in the online world , content development ideas , information visualization , and implementation of campaigns, search engine optimization aid . If the person does not seem to be found , the task can be outsourced to the optimization of skill in the art .

As a result, it should be said that search engine optimization can no longer go from there where the fence is lowest. Search engine optimization requires time, money, and good content . 2013 is the year of search engine optimization content providers .

Wednesday, November 20, 2013

Google your " help "

Google your " help "
Google has recently been strongly activated to help your key customers, contacting major media budgets using the search advertising business, and providing them with meetings, phone calls or conferences, which take place through the customer's account.

There is also a search advertising to clients who have previously handled independently, their score , but have since given up the Google account management professionals over , and the customer voice quivers with pride says that the account is now "Google's self- care".
Media Seller rarely advise you to reduce the investment in the media

But have you ever met the media vendor, which circulate to tell their customers how they would be reducing marketing efforts just to the media? You certainly do not , and will not be guaranteed to make Google AdWords team member, which of course, kindly and generously provides the customer with assistance. But the miracle of simplistic yet customers often think about these Google 's employee as if the account "optimizers" and professional help. While it is clear that the AdWords team is recruited by no means only " help" their customers , but to provide an active and, therefore, to sell them to the services of Google that the customer has not yet been found to use. Or to tell all of the additional opportunities that your AdWords account and search advertising media costs increase.
Search advertising, the role of the office is a completely different.

Search Google certified advertising partner in the private agency's role is quite different from Google's own staff. AdWords account optimization when too often means pruning, Finnish put Google in paid media cost reduction.

The previous Google Engage in a training session, in which both the trainers and the trainees were mainly offices, one lecturer told a joke for that, have you ever received from Google steps on how you prune your account unnecessary parts to reduce the effort to cut the non-functioning of keywords, ad groups or campaigns? Well, of course, be the lecturers that everyone understands that Google's own tips "to improve the account" are tips on how you could spend more money on search advertising.

After all, this is nothing immoral or wrong, of course, the media and its staff work in this way. Google's AdWords team members have been hired to advise their clients to increase search advertising efforts. That's their job. But rather than search advertising, an advertiser's account on behalf of the private agency task can not be the only constant increase your search engine marketing efforts, but rather to ensure that the effort invested in delivering value for money .Sometimes, this means that effort should be increased, but often turn means that effort is reduced.

Optimization is often a non-functioning parts of the pruning

When it comes to search advertising optimization ( not the customer 's own website optimization, search engine friendly , which is a search engine optimization) , that means concretely optimization , exploring the advertising results , and seeks to improve the effectiveness of advertising . Then practice will take place through the account by keyword , main content and in campaigns , and monitor the account to which parts of the operating results of advertising in terms of well, what not so well . In practice, often the case is closed completely non-functional parts. Allowing a frequent guest on media investments in the search engines will be reduced, and the cost-effectiveness (eg, ROI per cent ) will be improved.

Software streamline account by eliminating unnecessary

These agencies, which manage more of an advertiser's search engine accounts and optimize them, it is often aided by a variety of software , such as for the treatment of bidding keyword bid management . What does this software algorithms do? They do the same thing , which is the search advertising pros should do, I go through the account by keywords , and following the keywords that have been traded , and the degree of ROI per cent. Well converted into keywords investments should add, or will be converted into words for unproductive efforts to reduce , or put words in the whole break. Maybe they want to activate a new campaign or during the sale season .

These software at first glance to affect the magic box that week or month turn less profitable accounts a very successful, very profitable , or even more profitable. Yes, how they work, but when looking at the changes that your account has been made to the software , so , of course, would have been able to manually draw the same conclusions and actions. But when looking at the results, in practice, often it is the simple fact that the useless and non-functional parts of the account have been removed - and the client's media budget of Google or other search engines is reduced. This is how it will improve your ROI easily.

This is not in any way conflict with that, of course, the office will also keep their customers up to date with the search engines offer new advertising for expansion and to try out their effectiveness and profitability. Just like Google personnel that is advising its customers. But the role of the office is still fundamentally different from the "media seller" role.

Monitored only in the media or in advertising results?

It is essentially the difference between Google's own staff and specialist office search is the fact that while the Google search advertising is actively seeking investments in growth, primarily seeking office , and the profitability of its customers to benefit from search advertising. Basically, Google employees do not even reach their customers such as Google Analytics to see the results , that is, what happens to them click, except, of course, to the extent the AdWords account has been activated conversions . In any case, the euro and the ROI calculation of the level of advertising monitoring of profitability can not be a simple AdWords with data, but this needs to be done analytics, which tracks advertising by keyword conversions.

Search advertising is definitely worth investing, but how much? Relevant, as well as the advertiser's objectives, the keyword search volumes and prices (how competitive the words are) factors. Reach the audience, however, is only one dimension, and it is, what's the achieved number of visitors is accomplished, it is quite another thing.

My advice is that you take for your convenience search advertising, specializing in the office and use it with a meeting objectives through search advertising , and consult a bureau of the potential that search advertising is realistically possible to achieve. I would not use Google advertising consultant for targets, and I do not the performance, but of course Google knows best example of advertising new expansion opportunities and well in the advice, what are the things you have not yet made use of for search advertising.

Tuesday, November 19, 2013

Top 5 Ways SEO Search Engine Optimization

Top 5 Ways SEO Search Engine Optimization
What are the Top 5 Search Engine Optimization method ( SEO) that you can do yourself ? Here the most important SEO

1 ) Basic SEO

Make sure you have the basic SEO measures on your website! This means that the Meta tags such as Description, keywords for the whole website and for individual web pages. Keep in mind that the number is not a goal , but the Description and keywords should be described in this page. Do not try to fool Google , they know how to read! Use a pair of meta words per page . Keywords that best describe the pages are the best .

Google also appreciates the header texts more than a basic text ( body text ) . Use Heading assays , H1 , H2, H3 , and make sure that the title has been used for important keywords .

Make sure you have your own page title (displayed in the browser window. Joomla, this page header can be found in menu titles parameters . Use the keywords in the page title .

Make sure that the page images are named with appropriate words. Add the ALT text of the title picture again , and use the keywords .

Check also that your website is using the SEF addresses (Search Engine Friendly) . This means that you get the added keywords to the web address instead of a web address would be vague and long address that you can not self- edit .

2 ) Blogging

Open your own blog page, and if it does not have a website but such as www.blogger.com or www.wordpress.com services. Make sure that your website will automatically vacuum wrote a blog to your website. Here's how your life will be easier when I do not have to write the same blog in many systems. Write a new blog like every week if possible.

How to write a blog ? Open your Google reader account and start reading other blogs and follow-up . Follow blogs that offer similar services to you or topics which customers are interested. Read what others are writing , comments on their writings ( be sure to leave your blog web address to your comment ), and write your blog using the ideas that you get while reading other blogs. Connect with other interesting blogs links to your blog . This is also important so that your blog would be known .


3 ) Content Editor and News

Edit your pages on a regular basis ! Do not leave the edit page only once per year. Google to check how often the pages are edited , and if your pages are not updated often , it seems the Google search results . Make sure that your pages are easily customizable so you can add new articles on a regular basis . Use a Content Management System ( CMS) such as Joomla or a similar system , in which you can actually add to the material .


4 ) Linking towards that promotion

Add links to other websites to your own website and ask other sites to increase your web address on their websites. You can also add your site links to interesting sites and blogs. Enter your web address to others and ask them to link their blogs or sites.

Add links to your own pages . Make sure that each page is as follows - the previous link or a link to the rest of the site. Do not let the page " end " without a link forward.

5 ) Social media

Open the Twitter account ( www.twitter.com ) and Facebook account ( www.facebook.com ) and Digg account ( www.pinterest.com ) . Connect your blog to your Facebook account and Twitter account with each other. Then the new blog entries and changes are automatically updated Twitter for your sites . Here's how Twitter will receive the following information on the new blog automatically.

Add social media buttons to your site. Make sure you have at least Facebook, Twitter, Pinterest, and links such as Facebook Like button above the article . Start by sending a link to the Facebook likes to your friends and family .

Monday, November 18, 2013

Hand-made good title tags for SEO and Clickability

Hand-made good title tags for SEO and Clickability

It is amazing to me how many people still take advantage of the power of the title tag properly. Title tag is probably the most important on page SEO ( and much more, you will soon ) .

If you happen to be too familiar with HTML coding, I will explain , the title tag is .

The title tag is found and tags of a webpage. It has the following format :

The page title here

The title tag is important for two simple reasons .

1) The page title should give tremendous weight to the search engines. It has always and will always be . It is less important than the 6 or 7 years ago, but it is still the most important factor is a page in the page. After all, the only purpose is to describe the page so it * should * be considered important .

2 ) Title Code used in the anchor text listing in the search engine results pages(SERPs). When somebody visits to a search engine and perform a search for one of your products, if a page comes up in the search, the title tag, the visitor will see ( and brief description ) and can be selected on this page.

The problem is that many of the webmaster simply do not understand or use proper title tag. Instead of the name of keywords that are relevant to that page, the page they use the name of the company etc.

If you do not have FORD, GE or some other multi- million dollar company should not ever have a company name or site name title tag. People are a company or website name to search for , or whether they are looking for keywords that are related to your product or service?

Let's look at a quick example the actual search I ran earlier today :

And there ran a search for "The lawn chairs " click on the page number two , and there sitting on the #14 is the site where the title of " Brook-bend " .

Now this site is actually a lot wrong with that, but now I think I'll stay in the title tag , or lack -there- such as a title on the site code you have just said, " Untitled Document" . As a result, Google replaced the name of the URL that Google will often , when the administrator does something stupid like this.

As I said, This listing was 1300 to the list, "chairs lawn". It is actually very good considering it is not a title tag . Imagine what it would be ranked when it was actually used in the title tag? Possible to use something along the lines :

* Lawn chairs patio tables, Beautiful Garden furniture *

That they would be able to achieve even better investment ? I venture to say yes.

Now there is another problem is the lack of titles and list search engine is simply a " Brook-bend " . Do not know about you, but if I'm looking for " chairs lawn" probably do not click on the listing, which reads only "Brook-bend". One of the reasons it does not include either the title of the search terms used. Second, it is not very "click-able".


When designing a website , therefore, always be sure to :

1) Decide that the site's target keywords are.

2 ) Include these keywords in the page title tag.

3 ) Make sure that the title tag is appealing to the visitor want to click on it.
To make the above three consistently and you will see the results instantly.

See you at the top!

Sunday, November 17, 2013

SEO Vs PPC: Which is the best new business website ?

SEO Vs PPC: Which is the best new business website ?
There are so many types of internet marketing that sometimes it can be hard to know where to start a business . Once you have found a company that offers web design packages and you have your website up and running, the two most common forms of marketing that may come your way are the SEO and PPC.

But which one should you focus on?

SEO

When people start looking for a web design packages , SEO( Search Engine Optimization) is often the first form of internet marketing companies to learn that there are many good reasons to focus on it.

The aim of SEO is to optimize your website so that it will appear in search engines when people search keywords related to. Major benefits include:

It's free (unless you hire a company to perform your campaign for you ).
If you start to get top ranking for your main keywords in it to run huge amount of highly targeted traffic to your website.
The results can be long lasting and to continue when you finish the campaign.

Of course, there are also disadvantages of SEO, and these include :

It is a very competitive keywords and industry .
SEO is constantly changing , so there is a lot to learn if you want to do it yourself.
It takes quite a long time to start ranking of the best technology.

PPC


PPC ( Pay Per Click ) is a great way to promote your business online when you set up your website company that offers web design packages. It consists of ads that appear at the top of and next to the search results pages and pages of content on the Internet . PPC advantages:

You only pay when someone clicks on your link and visit the site .
A well- targeted, because you will get your website in front of people who are looking for products and services.
It happens instantly so you can start showing up on the first page very quickly.
You can choose how much you want to pay for so do not go over budget .

PPC Despite the advantages , there are a few drawbacks that you should be aware of , including:

A successful campaign will be difficult to manage on your own, so maybe someone will help you out.
It can get pretty expensive, especially in the racing industry.
When you stop paying its campaign stops completely , and no long-term benefit.

To choose the best technology

There is no right and wrong when it comes to SEO and PPC. In some companies , one may work better than others, but it depends on the company which is best for you . However, SEO is often attractive to first start-up , because you do not have a large budget .

So when you find a designer for web design packages , try both ways for a few months and see which one looks best for you, because this is the only way to find out.

Friday, October 21, 2011

List of free article sites newly updated

List of free article sites newly updated
Here is the list of free articles sites with high page rank and most of the sites gives you instant approval. submit your free articles here......

http://ezinearticles.com/
http://www.sooperarticles.com
http://knol.google.com/k
http://www.artipot.com/
http://www.articlesalley.com/
http://www.softensive.com/
http://www.articlesbase.com/

http://www.thearticleplace.com
http://www.articlefair.com/
http://www.articlerich.com/

http://www.articlecell.com/
http://www.isnare.com
http://www.articlecube.com

http://www.articlecity.com

http://www.hubpages.com
http://www.articlesnatch.com