Sunday, November 17, 2013

SEO Vs PPC: Which is the best new business website ?

There are so many types of internet marketing that sometimes it can be hard to know where to start a business . Once you have found a company that offers web design packages and you have your website up and running, the two most common forms of marketing that may come your way are the SEO and PPC.

But which one should you focus on?

SEO

When people start looking for a web design packages , SEO( Search Engine Optimization) is often the first form of internet marketing companies to learn that there are many good reasons to focus on it.

The aim of SEO is to optimize your website so that it will appear in search engines when people search keywords related to. Major benefits include:

It's free (unless you hire a company to perform your campaign for you ).
If you start to get top ranking for your main keywords in it to run huge amount of highly targeted traffic to your website.
The results can be long lasting and to continue when you finish the campaign.

Of course, there are also disadvantages of SEO, and these include :

It is a very competitive keywords and industry .
SEO is constantly changing , so there is a lot to learn if you want to do it yourself.
It takes quite a long time to start ranking of the best technology.

PPC


PPC ( Pay Per Click ) is a great way to promote your business online when you set up your website company that offers web design packages. It consists of ads that appear at the top of and next to the search results pages and pages of content on the Internet . PPC advantages:

You only pay when someone clicks on your link and visit the site .
A well- targeted, because you will get your website in front of people who are looking for products and services.
It happens instantly so you can start showing up on the first page very quickly.
You can choose how much you want to pay for so do not go over budget .

PPC Despite the advantages , there are a few drawbacks that you should be aware of , including:

A successful campaign will be difficult to manage on your own, so maybe someone will help you out.
It can get pretty expensive, especially in the racing industry.
When you stop paying its campaign stops completely , and no long-term benefit.

To choose the best technology

There is no right and wrong when it comes to SEO and PPC. In some companies , one may work better than others, but it depends on the company which is best for you . However, SEO is often attractive to first start-up , because you do not have a large budget .

So when you find a designer for web design packages , try both ways for a few months and see which one looks best for you, because this is the only way to find out.
Previous Post
Next Post

5 comments:

  1. Thank you for sharing this useful information regarding SEO Specialist in India .There is a very useful information,keep posting.

    ReplyDelete
  2. seo websites offers proven, industry-leading search engine optimisation (SEO) strategies that are designed to increase website traffic and conversion. Our online marketing experts have improved and maintained high performance results that have met and exceeded client expectations. Expect high return on investment (ROI) when you have Rotapix Interactive on your team.

    ReplyDelete
  3. You have well differentiated SEO and PPC. both the services have their own best benefits. Thanks for sharing a post on SEO freelancer India.

    ReplyDelete