Free Seo Tools - Search Engine Marketing Competitive Research Tools & Internet Marketing

Overview: These are free and paid tools which will help you determine how large a competitor's traffic stream is, and which search terms are sending them the most traffic. Watch this video for a brief introduction to using the following tools.

General Competitive Research Tools

• Alexa - shows traffic trends for competing websites. Alexa has a heavy webmaster bias that is nowhere near as noticeable at Compete or Quantcast.
• Compete.com - shows you traffic trends for competing websites. Allows you to compare sites head to head. Also offers a paid search analytics tool which is both exceptionally useful and affordably priced.
• Quantcast - shows site traffic and demographic trends and details. Also allows you to download a list of their top 1,000,000 websites.
• Google Trends for Websites - free tool from Google showing traffic estimates, visitor country location, top 10 related websites, and top 10 related keywords. Only returns data for fairly high traffic websites though.
• Google Search Insights - shows keyword trends, hot keywords by cateogry, and top geographic regions for a keyword.
• Archive.org - see how old a website is and what it looked like in the past
• DomainTools - see Whois data and how many times a domain has changed hands
• SearchStatus - highlights nofollow links, shows PageRank, shows Alexa rank, and provides links to some backlink information
Xinu - lists some SEO related data plus more general web related data points like Alexa ranking and Del.icio.us bookmarks.