Free Link Reputation & Analysis Tools - Free Seo Tools

Overview: Analyze your holdfast profile compared to competing websites, and experience pages which would be majuscule sources to get links from. Umpteen modernistic leading search engines weigh links to be signs of trust or votes for websites. Great in acceptance course also can transport a broad current of targeted soprano worth interchange.

Competitive Research Tools With Link Information

• SEO Toolbar - Imports link data from various sources and makes it quite easy to compare sites against each other.
• SEO for Firefox - Import useful marketing data (including link counts, with links to source data) right into Google and Yahoo search results.
• Xinu - free competitive analysis tool which pulls in site age, social bookmarking data, and link data. grab the source

Free Seo Tools - Search Engine Marketing Competitive Research Tools & Internet Marketing

Overview: These are free and paid tools which will help you determine how large a competitor's traffic stream is, and which search terms are sending them the most traffic. Watch this video for a brief introduction to using the following tools.

General Competitive Research Tools

• Alexa - shows traffic trends for competing websites. Alexa has a heavy webmaster bias that is nowhere near as noticeable at Compete or Quantcast.
• Compete.com - shows you traffic trends for competing websites. Allows you to compare sites head to head. Also offers a paid search analytics tool which is both exceptionally useful and affordably priced.
• Quantcast - shows site traffic and demographic trends and details. Also allows you to download a list of their top 1,000,000 websites.
• Google Trends for Websites - free tool from Google showing traffic estimates, visitor country location, top 10 related websites, and top 10 related keywords. Only returns data for fairly high traffic websites though.
• Google Search Insights - shows keyword trends, hot keywords by cateogry, and top geographic regions for a keyword.
• Archive.org - see how old a website is and what it looked like in the past
• DomainTools - see Whois data and how many times a domain has changed hands
• SearchStatus - highlights nofollow links, shows PageRank, shows Alexa rank, and provides links to some backlink information
Xinu - lists some SEO related data plus more general web related data points like Alexa ranking and Del.icio.us bookmarks.

Keyword Research & Suggestion Tools

Overview: These are free which will help you find which keywords to target & how competitive they are. Here is a video offering an introduction to keyword research At the bottom of this page are a link to a free keyword research PDF & a few more free background videos about understanding keyword research & using keyword research tools.Keyword Suggestion Tools

· Wordtracker Free Keywords - free keyword suggestions from Wordtracker. Wordtracker also has a more advanced paid version, and sells top keyword reports.

· Google AdWords Keyword Suggestion Tool - recommends keywords based on a keyword you enter or a URL you have the tool analyze

· Google Suggest Tool - shows frequently search for phrases starting with the words and letters in your query.

· WordStream Keyword Tool - allows you to export a list of thousands of keywords for free.

· Keyword Discovery - free keyword tool from Trellian. Trellian also has a more advanced paid version of Keyword Discovery.

· Microsoft Keyword Forecast - shows predicted Microsoft search impression count and historical trends.

· Wordze - nice for generating decently large keyword lists quickly and inserting them into paid search campaigns.

· Yahoo! Search Marketing - Yahoo! has a keyword research tool inside their platform. It is really bad marketing of them to only have the new tool accessible inside their platform, while neglecting their old keyword tool.

Free Analytics Tools - Free Seo Tools

These tend to be limited in feature set & give themselves sitewide links on your site, or require you to trust giving a major search-engine like Google virtually all of your promotion information.

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• Google Analytics - Powerful full featured analytics tool. Even lets you track your ROI by keyword for each AdWords advertisement position. Google AdWords also has internal split testing and conversion tracking program.
• Google Website Optimizer - Allows you to A/B split check landing pages and track how well Google AdWords traffic converts.
• Microsoft adCenter Analytics - not publicly launched yet, but accepting invite requests.
• Piwik - open source web analytics program
• Site Meter - starts off as free, but charges for advanced features
• Stat Counter - starts off as free, but charges for advanced features and bandwith usage.
• Webalizer - default log analyzer on many servers.
• Analog - default log analyzer on many servers.
• Awstats - another popular default log analyzer on many servers.